Is 'cloud' the new executive speak to justify any old thing?

They tried it with sim city, saying 'it uses cloud functions - can't just do single player!'. And yet someone showed it could do single player off line.

What's up with microsoft and X-box "oh, were doing the AI in 'the cloud'! So need to be online all the time". Seriously no, you aren't doing AI in the cloud. AI processing is far easier to run than processing polygons.

Say 'cloud' and pretty much everyone will just take whatever you say next as having to be the case.