Commenting on Comments: SWTOR: When did you decide to play for years?

I noticed on another blog, someone saying that star wars the old republic didn't have enough there to be played for years.

I love the implicit assumption there - that you'd want to play for years?

When do you decide that...at what point do you say you want to play a game for, say, half a decade?

Or do you never say that, you just kinda fall into it while playing world of warcraft?

I get some people get really tied up in vitual assets - they too kinda fall into finding it intensely important to build up assets in the game world and then...to just leave it all?

But that's gotta be a kind of madness where you blame a game for not being something that lasts for years so as to make those assets 'matter' for longer, without recognising any of these issues?